Creating a solid sales funnel is a necessity for every online business. Automated sales funnel helps warm up leads and gets them to buy. When done right, it can replace your best salesperson.

"A re-marketing campaign is an effective way to increase sales..."

Some eCommerce sites have a single checkout page, while others build in a few steps. This allows you to capture more of a customer's email and make the buying process easier. If you have products that are less expensive, you can build in one checkout page. However, if you have a more expensive product, you may need to build in more steps.

An opt-in offer is a great way to get your prospective customer's email address. An email address is also an asset for your email marketing campaign. It will make it easier for you to re-market to your customers in the future.

A re-marketing campaign is an effective way to increase sales, especially if you are marketing to people who have already purchased from you. This is a tactic that aligns with how today's consumers want to shop. Re-marketing keeps your brand top-of-mind.

A customer journey isn't as cut-and-dry as many people think. It may span several devices and days, and it's often fragmented. One of the most effective ways to increase online sales is to make sure your mobile customers have a seamless buying experience.

A bulletproof money-back guarantee is a good way to address buyer's remorse. A limited-edition product or financial incentive is a great way to create a sense of urgency.